Mobile Marketing: 15 Steps to Build a Mobile Marketing Plan that Zooms Results!
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The modern consumer of today is mobile, social, savvy and smart. Your online and mobile platforms must be able to serve them what they need and want from you how and when they need it.

Take a listen to this episode of the Social Zoom Factor episode for15 steps to build your mobile marketing strategy and plan. I share with you tips, strategies and best practices to help you integrate, create amazing user experiences and drive real business return on your investment. It’s not just about developing a pretty mobile website or application, but instead about how you can develop and launch an integrated platform that serves the needs of your customers and help you achieve your goals and objectives….


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6 Tips for Storytelling Photography | Click it Up a Notch
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"Although I love to take posed portrait images, my main photography inspiration comes from my desire to capture those mundane, everyday moments with my son. I want these photographs to be able to transport me back to the day the photo was taken, to that very moment in time. Whilst most definitely a single image can do that, I regularly find myself telling these everyday “stories” through several shots. When viewed together, these images allow me to create a more meaningful collection of memories than a single image could."

Read the full article to find out more about these six types of images to consider when using multiple photos to tell your story:

The introductory shotThe detail shotThe portrait shotThe moment shotThe end shotGetting it all in one shot
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Vine: Short Videos and What Marketers Need to Know | Social Media Examiner
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Do you want to know more about Vine video?

Are you wondering how brands and businesses can successfully market with Vine video?

To explore how to use Vine short video on Twitter, I interview Zach King for this episode of the Social Media Marketing podcast…


See on socialmediaexaminer.com
Genius Transitions In User Experience Design - Smashing Magazine
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This article looks at some examples of interaction design in which smart interaction, defined by subtle animation, gently improves the user experience. We’ll share some lessons drawn from various models and analyze why these simple patterns work so well.

 


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What & Why People Share On Social Media (Infographic)
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What people are sharing and how they’re sharing it is changing fast. A new infographic from Go-Gulf, a web design team based in Dubai, has gathered the latest data, which is now available in this newly released (July 2014) social media infographic. Here are the highlights…


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Transmedia storytelling explained [infographic]

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Transmedia storytelling is the technique of telling a story and delivering content over multiple platforms. In itself, it might sound like any other integrated marketing campaign, but it is actually quite different. The overarching narrative arc is what links all those platforms together, each not…

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The Best Tips For Using Your Website To Convert Customers [Infographic]

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While pretty much every business has a robust strategy for traffic generation, few pay as much attention as they should to conversion rate optimisation.

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Television is Dead. Long Live Internet Video

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It’s not just the cable companies who should be worried about the growth of cord cutting. For the television networks, the end is well and truly nigh. I can pinpoint the exact moment I fell in …

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40+ Creative Marketing Campaign Slogans

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We are featuring some of the most creative marketing and advertising slogans/catchphrases used by top brands in the world.

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The War for Our Digital Future: Virtual Reality vs. Integral Reality - Wired

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The War for Our Digital Future: Virtual Reality vs. Integral Reality
Wired
Like most people I spend much of the day digitally connected, gazing at screens that make my life and work more interesting and productive.

See on wired.com